Plain-English reporting
Monthly reports tied to enquiries and revenue. You'll always know what we did and what it returned.
SEO
Small business SEO services that turn search into enquiries
We get UK service businesses found by the people already searching for what they do - on Google and on the AI engines now answering buyers directly. Research-led, reported in plain English, no lock-in.
140+ projects · 4.9 stars across 40+ reviews
Trusted by the best
Month-to-month, no lock-in
No 12-month contracts. The results should keep you, not the paperwork - so we earn the next month each month.
Built for AI search
Optimised to be cited by ChatGPT, Perplexity, Gemini and AI Overviews - not just ranked by Google.
The problem
If buyers can't find you, they find a competitor instead
Your best customers are searching right now - for what you do, in your area, often ready to buy. If you're not on the first page, or not in the answer an AI engine reads back to them, that enquiry goes to whoever is.
Most small business websites were never built to be found. The structure doesn't match how people search, the pages don't answer the questions buyers ask, and the technical foundations quietly hold everything back. None of it shows up as a bill - it shows up as a quiet inbox.
Search has changed, too. AI Overviews, ChatGPT and Perplexity now answer a lot of questions before anyone clicks. Being the source they trust is the new front page. Here's how we get you there.
Where enquiries leak vs where they land
1,000 visitors / mo
5-10x
more enquiries from the same traffic when a site is built as commercial infrastructure. The gap is structure, not visitors.
What you get
What's included in our small business SEO
SEO that's built around enquiries, not vanity rankings. Every part of it maps to a search a buyer actually makes.
Keyword and AEO research
Validated UK data from SEMrush and Search Console, mapped to real buyer intent.
On-page SEO
Titles, structure, content and internal linking built around how people search.
Technical SEO
Speed, Core Web Vitals, indexing, schema and the foundations Google rewards.
Local SEO
Google Business Profile, local pages and the signals that win work in your area.
Content
The pages and answers that earn rankings and get cited by AI engines.
Reporting
Plain-English monthly reporting tied to enquiries and revenue, not jargon.
Built for 2026 search. We optimise for Google and for the AI engines (Google AI Overviews, ChatGPT, Perplexity, Gemini) - structured, quotable answers and clean schema so you're the source they cite.
Sound like what you need?
Book a discovery call and we'll scope it together
30 minutes, no slide deck. We'll dig into the business, the buyer and what you actually need this to do.
Who this is for
Who we do SEO for
Three patterns turn up most often when service businesses brief us on SEO. If one sounds like you, this is the right place to start.
If you’re an established service business
You're an established UK service business and you want more qualified enquiries from search, not just more traffic.
If you’re watching your rankings slip
Your site doesn't rank for the terms that actually win you work, or you've slipped and don't know why.
If you’re ready to be found in ai search
You want to be found in AI answers as well as Google, and you want it explained in plain English, not jargon.
When it's not the right call yet: if you've not validated demand or your site has deeper structural problems, we'll say so - sometimes a Website Refresh or a rebuild has to come before SEO can do its job.
How we do SEO
Our SEO process - how we get you ranking
Five stages, each with a clear output. Click a stage to see what happens.
Stage 1
Audit and research
We benchmark where you stand, pull validated UK keyword data, and map the gap.
Deliverables
You get an SEO audit and a prioritised plan
Why us
Why service businesses choose us for SEO
Five reasons SEO with us reads differently to the agency you tried before.
- We chase enquiries, not vanity rankings
Every target maps to a search that wins you work.
- Research-led
Validated UK data before we touch a page.
- Plain-English reporting
You'll always know what we did and what it returned.
- Built for AI search
Optimised to be cited by the AI engines, not just ranked by Google.
- No lock-in
Month-to-month. We keep your business by earning it.
Investment
What SEO costs
Our SEO packages start from £POA/month, scaled to your goals and your market. We'll recommend the level that fits - and tell you honestly if you don't need the bigger package. Think of it as return, not cost: one extra client a month from search usually covers the fee several times over. We don't tie you in - it's month-to-month, because the results should keep you, not the contract.
Foundation
The mandatory starting point — a complete keyword + answer-intent research and content roadmap.
£799
One-off · roadmap only
- Complete keyword + answer-intent research
- Competitor analysis + content roadmap
- Delivered as a roadmap, nothing else built
- Credited against the first month if you start a retainer within 30 days
Growth
Growth-grade SEO + AEO delivery — built to rank on Google and be quoted by AI engines.
£1,500
/ mo · no lock-in
- Content programme written to rank AND be quoted by AI engines
- On-page + technical optimisation
- Authority / off-page work
- Local SEO + Google Business Profile
- Monthly enquiry-tied reporting incl. AI-citation tracking
- Month-to-month, no lock-in
Scale
For competitive or multi-location markets that need national reach.
£2,750
/ mo · no lock-in
- Everything in Growth
- National / multi-region targeting
- Advanced AEO programme (entity / structured-data depth)
- Bespoke content cadence
- Strategic consultancy
Not sure which level you need?
Book a discovery call and we'll recommend the right one
We'll look at where you rank now, who you're competing with and the quickest wins - then recommend the SEO level that actually fits, not the biggest one.
LaunchPad · new
Just starting out? Launch for £99/month.
Get a professional, high-impact website built, hosted and maintained — from just £399 setup + £99/month. Perfect for new businesses, side projects, or testing ideas before scaling.
LaunchPad includes
£399
one-time setup
£99
/month all-in
Up to 5 pages
professional design
14 days
brief to live
Hosting
SSL, backups, CDN
Support
Human, not a bot
Wall of love
4.9 / 5 across 40+ reviews.
Real words, real results.
Trustindex verified
“Jordan at Maccs Digital has been brilliant to work with. Clear communication, creative ideas, and genuine expertise — highly recommend for anyone looking to improve their digital presence!”
Kelly Fox
“We had the pleasure of working with Jordan at Maccs.Digital to design our website, and the results exceeded all expectations! Jordan's attention to detail ensured everything ran seamlessly, from online bookings to customer management. He was professional, approachable, and incredibly responsive to feedback. We highly recommend Maccs.Digital to anyone looking for exceptional web design and unbelievable aftercare.”
Jake Pickstock
AquaTour
“Jordan went above and beyond to guide us through the setup of our website, booking platform, and CRM system with patience and expertise. His knowledge, responsiveness, and ability to explain complex concepts in a simple way were truly great — he makes a daunting task into a manageable and educational experience.”
Karen Parsons
Founder, Cryo Revive
“We've worked with Maccs Digital at Currensea and they've been a pleasure to work with. They've followed our brief right down to the pixel and ensured all functionality works soundly. All feedback is taken on board and applied swiftly, and they keep me well in the loop on progress. I look forward to maintaining our partnership to keep growing our presence online.”
Andy Lothian
Currensea
“Jordan made us a fantastic website for our pub! He exceeded our expectations by integrating a booking system into the site. He always made sure we were happy with any changes and took time to train our team on the booking platform. Thanks Jordan, great work!”
Sandy Cove
“I came to Maccs Digital with a good idea of the direction I wanted our new website to go, and he came back with innovative, modern solutions that integrate really well into our Shopify platform. Everything they implement is backed by data. Maccs have built a solid platform for us to easily maintain and add new features too.”
Jake Wright
Shopify store owner
“Jordan at Maccs Digital has been brilliant to work with. Clear communication, creative ideas, and genuine expertise — highly recommend for anyone looking to improve their digital presence!”
Kelly Fox
“We had the pleasure of working with Jordan at Maccs.Digital to design our website, and the results exceeded all expectations! Jordan's attention to detail ensured everything ran seamlessly, from online bookings to customer management. He was professional, approachable, and incredibly responsive to feedback. We highly recommend Maccs.Digital to anyone looking for exceptional web design and unbelievable aftercare.”
Jake Pickstock
AquaTour
“Jordan went above and beyond to guide us through the setup of our website, booking platform, and CRM system with patience and expertise. His knowledge, responsiveness, and ability to explain complex concepts in a simple way were truly great — he makes a daunting task into a manageable and educational experience.”
Karen Parsons
Founder, Cryo Revive
“We've worked with Maccs Digital at Currensea and they've been a pleasure to work with. They've followed our brief right down to the pixel and ensured all functionality works soundly. All feedback is taken on board and applied swiftly, and they keep me well in the loop on progress. I look forward to maintaining our partnership to keep growing our presence online.”
Andy Lothian
Currensea
“Jordan made us a fantastic website for our pub! He exceeded our expectations by integrating a booking system into the site. He always made sure we were happy with any changes and took time to train our team on the booking platform. Thanks Jordan, great work!”
Sandy Cove
“I came to Maccs Digital with a good idea of the direction I wanted our new website to go, and he came back with innovative, modern solutions that integrate really well into our Shopify platform. Everything they implement is backed by data. Maccs have built a solid platform for us to easily maintain and add new features too.”
Jake Wright
Shopify store owner
“Jordan at Maccs Digital has been brilliant to work with. Clear communication, creative ideas, and genuine expertise — highly recommend for anyone looking to improve their digital presence!”
Kelly Fox
“We had the pleasure of working with Jordan at Maccs.Digital to design our website, and the results exceeded all expectations! Jordan's attention to detail ensured everything ran seamlessly, from online bookings to customer management. He was professional, approachable, and incredibly responsive to feedback. We highly recommend Maccs.Digital to anyone looking for exceptional web design and unbelievable aftercare.”
Jake Pickstock
AquaTour
“Jordan went above and beyond to guide us through the setup of our website, booking platform, and CRM system with patience and expertise. His knowledge, responsiveness, and ability to explain complex concepts in a simple way were truly great — he makes a daunting task into a manageable and educational experience.”
Karen Parsons
Founder, Cryo Revive
“We've worked with Maccs Digital at Currensea and they've been a pleasure to work with. They've followed our brief right down to the pixel and ensured all functionality works soundly. All feedback is taken on board and applied swiftly, and they keep me well in the loop on progress. I look forward to maintaining our partnership to keep growing our presence online.”
Andy Lothian
Currensea
“Jordan made us a fantastic website for our pub! He exceeded our expectations by integrating a booking system into the site. He always made sure we were happy with any changes and took time to train our team on the booking platform. Thanks Jordan, great work!”
Sandy Cove
“I came to Maccs Digital with a good idea of the direction I wanted our new website to go, and he came back with innovative, modern solutions that integrate really well into our Shopify platform. Everything they implement is backed by data. Maccs have built a solid platform for us to easily maintain and add new features too.”
Jake Wright
Shopify store owner
“Jordan at Maccs Digital has been brilliant to work with. Clear communication, creative ideas, and genuine expertise — highly recommend for anyone looking to improve their digital presence!”
Kelly Fox
“We had the pleasure of working with Jordan at Maccs.Digital to design our website, and the results exceeded all expectations! Jordan's attention to detail ensured everything ran seamlessly, from online bookings to customer management. He was professional, approachable, and incredibly responsive to feedback. We highly recommend Maccs.Digital to anyone looking for exceptional web design and unbelievable aftercare.”
Jake Pickstock
AquaTour
“Jordan went above and beyond to guide us through the setup of our website, booking platform, and CRM system with patience and expertise. His knowledge, responsiveness, and ability to explain complex concepts in a simple way were truly great — he makes a daunting task into a manageable and educational experience.”
Karen Parsons
Founder, Cryo Revive
“We've worked with Maccs Digital at Currensea and they've been a pleasure to work with. They've followed our brief right down to the pixel and ensured all functionality works soundly. All feedback is taken on board and applied swiftly, and they keep me well in the loop on progress. I look forward to maintaining our partnership to keep growing our presence online.”
Andy Lothian
Currensea
“Jordan made us a fantastic website for our pub! He exceeded our expectations by integrating a booking system into the site. He always made sure we were happy with any changes and took time to train our team on the booking platform. Thanks Jordan, great work!”
Sandy Cove
“I came to Maccs Digital with a good idea of the direction I wanted our new website to go, and he came back with innovative, modern solutions that integrate really well into our Shopify platform. Everything they implement is backed by data. Maccs have built a solid platform for us to easily maintain and add new features too.”
Jake Wright
Shopify store owner
“I worked with Maccs Digital to put together a digital marketing strategy that worked for my new e-commerce business. Jordan was transparent in everything that was required, and I ended up with a beautiful website, a solid marketing plan, and amazing results!”
Zoë Bird
“I've worked with Jordan as a developer and digital strategist on multiple occasions — he's been a great supplier for my design agency in supporting client rollouts for Shopify and other platforms.”
Sam Kennedy
Design agency director
“Not all heroes wear capes, Jordan is a superstar! Look forward to a long and successful partnership.”
Grant Mckay
“Brilliant to work with Jordan and the team on a number of projects + regular maintenance of our websites. Great personalised option.”
Andy Morgan
“Maccs helped set up my website and the website design, which is very high quality! He also set up an email marketing campaign which has massively helped my revenue. Highly recommended!”
Zak Sampson
“Used Maccs Digital for my CCTV business and saw a massive increase in customer traffic on my website and sales! Well worth the money — thanks Jordan for all your help!”
Josh Kelly
CCTV business owner
“I worked with Maccs Digital to put together a digital marketing strategy that worked for my new e-commerce business. Jordan was transparent in everything that was required, and I ended up with a beautiful website, a solid marketing plan, and amazing results!”
Zoë Bird
“I've worked with Jordan as a developer and digital strategist on multiple occasions — he's been a great supplier for my design agency in supporting client rollouts for Shopify and other platforms.”
Sam Kennedy
Design agency director
“Not all heroes wear capes, Jordan is a superstar! Look forward to a long and successful partnership.”
Grant Mckay
“Brilliant to work with Jordan and the team on a number of projects + regular maintenance of our websites. Great personalised option.”
Andy Morgan
“Maccs helped set up my website and the website design, which is very high quality! He also set up an email marketing campaign which has massively helped my revenue. Highly recommended!”
Zak Sampson
“Used Maccs Digital for my CCTV business and saw a massive increase in customer traffic on my website and sales! Well worth the money — thanks Jordan for all your help!”
Josh Kelly
CCTV business owner
“I worked with Maccs Digital to put together a digital marketing strategy that worked for my new e-commerce business. Jordan was transparent in everything that was required, and I ended up with a beautiful website, a solid marketing plan, and amazing results!”
Zoë Bird
“I've worked with Jordan as a developer and digital strategist on multiple occasions — he's been a great supplier for my design agency in supporting client rollouts for Shopify and other platforms.”
Sam Kennedy
Design agency director
“Not all heroes wear capes, Jordan is a superstar! Look forward to a long and successful partnership.”
Grant Mckay
“Brilliant to work with Jordan and the team on a number of projects + regular maintenance of our websites. Great personalised option.”
Andy Morgan
“Maccs helped set up my website and the website design, which is very high quality! He also set up an email marketing campaign which has massively helped my revenue. Highly recommended!”
Zak Sampson
“Used Maccs Digital for my CCTV business and saw a massive increase in customer traffic on my website and sales! Well worth the money — thanks Jordan for all your help!”
Josh Kelly
CCTV business owner
“I worked with Maccs Digital to put together a digital marketing strategy that worked for my new e-commerce business. Jordan was transparent in everything that was required, and I ended up with a beautiful website, a solid marketing plan, and amazing results!”
Zoë Bird
“I've worked with Jordan as a developer and digital strategist on multiple occasions — he's been a great supplier for my design agency in supporting client rollouts for Shopify and other platforms.”
Sam Kennedy
Design agency director
“Not all heroes wear capes, Jordan is a superstar! Look forward to a long and successful partnership.”
Grant Mckay
“Brilliant to work with Jordan and the team on a number of projects + regular maintenance of our websites. Great personalised option.”
Andy Morgan
“Maccs helped set up my website and the website design, which is very high quality! He also set up an email marketing campaign which has massively helped my revenue. Highly recommended!”
Zak Sampson
“Used Maccs Digital for my CCTV business and saw a massive increase in customer traffic on my website and sales! Well worth the money — thanks Jordan for all your help!”
Josh Kelly
CCTV business owner
Frequently asked questions
Common questions about small business SEO
Straight answers to the questions we get most often. If you've got a different one, book a call and we'll answer it on the spot.
Still stuck?
Book a free 30-min discovery call
Can't find your question? We'll answer it directly — no pitch deck, no pressure.
Book a callReady when you are
Ready to get found by the people already searching?
Book a 30-minute discovery call. We'll review where you rank now, what your competitors are doing, and the quickest wins. If we can get you a return, we'll show you how. If we can't, we'll say so.
- Jordan Macc, founder
Keep growing
Pair SEO with the rest of the engine
Website Design
When SEO needs better foundations, a bespoke build is the right next step.
Explore Website Design
Website Care
Updates, security, performance and backups in one monthly plan, so the site keeps earning.
Explore Care
Ecommerce
Stores built to convert and to rank for what people search to buy.
Explore Ecommerce
Website Development
Bespoke development for businesses that have outgrown the template.
Explore Website Development