Valuation-led design
The site's job is to win the valuation request, and it's built around that.
Websites for estate agents that win valuations and instructions
The portals get you listings. Your website should get you instructions. We build sites for estate and letting agents that win valuation requests, show why you're the agent to trust locally, and reduce your dependence on the portals you pay every month.
We build for instructions, not just listings
The valuation request is the whole point.
Won the instruction, not just the listing
The whole site is structured around the valuation request - the point that wins you the work.
Property feed integration
Listings synced from Reapit, Alto, Jupix or whatever your agency runs on. No double-keying.
Less portal dependence
A channel that wins you instructions without the monthly per-listing fee handed to the portals.
The portals sell the properties. Who's selling you?
Vendors and landlords choosing an agent do their homework - and your website is where they decide whether to trust you with their biggest asset. Most agency websites are an afterthought to the portals: a property feed bolted onto a dated template, with nothing that wins the valuation or explains why you beat the agent down the road.
So you keep paying the portals to sell other people's properties, while the channel that should win you instructions sits idle.
Who we build for
The kinds of property business we know well, and what each one needs its site to do.
Estate agents
Sites that win valuations and instructions, not just display listings.
Letting agents
Attract landlords and tenants and streamline enquiries.
Property developers
Showcase developments and capture buyer interest.
Property management
Professional, trustworthy sites for the businesses owners rely on.
What you get
Built into every property site we make.
Property feed integration
Listings synced from your CRM (Reapit, Alto, Jupix and others).
Found locally
Local SEO so vendors and landlords find you, not just the portals.
Trust that wins instructions
Reviews, results, your team and your local expertise, front and centre.
Lead capture
Valuation and enquiry forms wired to your CRM.
Fast and mobile-first
Because that's how property is browsed.
Why property businesses pick us
Three reasons agents and developers brief us when the website has to do the heavy lifting.
We build for instructions, not just listings
The valuation request is the whole point.
We integrate your property data
Listings synced from your CRM, no double-keying.
We reduce your portal dependence
A channel that wins you work without the monthly per-listing fee.
An estate agent website has to do what the portals don't: win the instruction. The essentials are clear valuation calls-to-action and forms, integrated property listings synced from your CRM, strong local trust signals (reviews, results, your team, area expertise), and content that helps vendors and landlords choose you. It should rank locally for searches like "estate agents in [town]" and load fast on mobile. The portals are great at displaying property; your own site's job is to convince a vendor you're the agent to trust with theirs. We build it around that single goal, then keep it ranking with local SEO.
By making your website a valuation-winning machine, not just a listings display. That means prominent, low-friction valuation requests (instant and in-person), strong local SEO so vendors find you when they search, and the trust signals that make them choose you over the agent down the road - reviews, results, recognisable local expertise. Connect the enquiry forms to your CRM so nothing is missed and follow-up is fast. The portals will keep selling the properties; the point of your own site is to win you the instruction in the first place. We build and optimise it to do exactly that.
An estate or letting agent website with us is fixed-price: £4,500 for Essential, £7,500 for Growth and from £10,000 for larger Scale builds, depending on the property-feed integration you need (Reapit, Alto, Jupix and others), the number of branches, and how much content we write. A single-branch agency sits at the lower end; a multi-branch group with complex integrations needs more. Given what a single instruction is worth, a site that wins even a few extra valuations a month pays for itself quickly - and reduces what you hand the portals over time.
Where to start
The services property businesses most often begin with.
